March Tech Wednesday write-up

March 17, 2016

 

Held once a month as an opportunity for the Entrepreneurs for the Future (e4f) community to get together and mingle with other techies from across the region, March had yet another fantastic turn-out with over 70 attendees – with plenty of new faces amongst them!

 

With pizza and beverages galore, Campus members and prospective e4f tenants enjoyed a jam-packed evening of presentations in our state-of-the-art conference room, followed by networking in the atrium of our flagship Faraday Wharf building.

 

This month’s presentations were delivered by our very own Guy McEvoy, Founder and CEO at GuyKat Solutions; Peter Robertson, Organiser of Birmingham Bitcoin Bitknaves Meet-up and Peter Small, Head of Customer Success at SalesSeek.

 

First up was Guy McEvoy with an insightful presentation on how technology can transform workplace learning. Guy explains how, as millennials have entered the workforce, training has adapted in order to accommodate the way they intuitively lean. With 70% of skills and knowledge learnt on the job, the additional 30% is being facilitated through e-learning and for Guy, effective e-learning is about delivering quick, bite-sized learning designed to be served at the point of need.

 

Providing a detailed overview of the recent technology trends and innovations which continue to facilitate this, Guy also highlighted the opportunities this presents for businesses across for the full corporate scale; with everyone from start-ups and SMEs to high-growth businesses and established companies benefitting from the recent surge in bespoke e-learning.

 

Following a one-minute pitch from two audience members, Peter Robison took to the floor to discuss digital currency and blockchain technology. The big question? Can the Greater Birmingham area be a key player in the technological revolution and how we use money and provide security? For Peter, blockchain technology is the future of banking and is set to revolutionise the way we use our money. With time at the end for questions from the crowd, Peter’s knowledge and experience was put to the test with a quick-fire Q&A.

 

Last but by no means least, Peter Small from SalesSeek gave his presentation on aligning B2B marketing and sales processes in order to make your businesses more efficient. Peter points out that marketing and sales are two halves of a single revenue generation process and how these two processes and the systems that support them can be aligned and the benefits of doing so.

 

Peter’s four top tips for our techies include; keeping your social media in line with your brands, be more rigorous and follow up on leads, measure your marketing return on investment and make sure your software packages are in sync to streamline your business processes.

 

The next Tech Wednesday is at 5.30pm on Wednesday 20th April 2016. For more information on the agenda and to register, please visit: http://www.meetup.com/tech-wednesday/

 

If you would like to present, contact Naomi Watts, e4f Programme Assistant: naomiw@innovationbham.com

 

 

 

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